Chopard collaborates with the custom watch Banford to announce the original coloring "Mille Milia"

The Arabian numerical index and baton needle are applied to light -type fluorescent (super minoba).Chopard "Millia Milia Banford Edition" ¥ 1,006, 500 (tax included)

A combination of a matte dark gray case and dial, and a vivid contrast orange.Chopard's "Millia Milia" has been produced since 1988 to commemorate the classic car racing of the same name in Italy, but a new chronograph with unique coloring that has never been seen has appeared.。[See all photos] Chopard "Millia Milia Banford Edition"

The case color is an image of a vintage car

If you explain it as a collaboration with Banford Watch Department, a custom clock manufacturer based in London, Britain, you may be convinced.It is a company that has gained popularity, mainly celebrities by personalization of luxury watch design in response to requests, and its establishment dates back to 2003.The founder George Banford first worked on his own Rolex "Daytona", a black coating with DLC (diamond -like carbon).Unprecedented "Black Daytona" became popular, which is said to have started a business.The advanced technical skills and outstanding design sense were evaluated, and in 2017, he was selected as an official Customer of the LVMH Group.This new "Millia Milia Banford Edition" is also a DLC, but is finished in a glossy and cool dark gray by beadsblasting.The DLC is a surface curing processing that covers the metal with a carbon film, which has the effect of making it less likely to be scratched.It is said that the bead blast processed to blow fine particles such as glass beads with air to create a vintage car atmosphere.

A gem that foresee a new era of luxury watches

The dial is also matched with matte gray, but it is designed with orange on the normal second hand (3 o'clock) and the needle of the chronograph accumulation meter.Not only outstanding visibility, but also a stylish image.On the side of the case, there are two push buttons with crowns with steering wheels engraved with steering wheels.The cordura -finished blackla bar strap also looks good in a racing.The stitches on both sides of the strap and the calf leather lining on the back side are also arranged, and you can feel an active and stylish sex appeal.It is a gem that is amazing as if there is such a "Mille Milia", but unfortunately 33 in the world.That's why it's worth it.These remarkable limited editions are likely to appear one after another.The luxury watch boom has definitely entered the next generation.It is a new work that gives such a happy feeling.

Sentence: Keiji Kasagi