"Casual tableware industry No. 1 guest lecture by Azuma Shoten! !! 』★ Japan's No. 1 casual tableware EC specialty store ★ | Press release of True Consulting Co., Ltd.
# EC # D2C #Tableware #Net shop #SNS utilization #Online sales #Own site #Rakuten #Amazon
True Consulting Co., Ltd. https://www.top1-consulting.com/seminarlist/seminar20210729/ [Background of this seminar] During the period of self-restraint by Corona, the performance of interior and miscellaneous goods companies that develop real stores continues to be difficult. .. There are many companies whose sales are much lower than last year. EC tends to be strong in the event of such a disaster, and there are many companies that have significantly improved their business performance by establishing thorough WEB marketing and distribution systems / systems over the past year. "Tableware East (https://www.t-east.jp/)" operated by Azuma Shoten Co., Ltd., who will give a lecture at this seminar, is one of them and boasts the top sales in Japan in the casual tableware genre. In June 2021, we will open a real store in Ebisu, Tokyo, while we cannot see the future of this corona. Taking over the site of a pottery shop that has been in Ebisu for 100 years, we have Mino ware tableware and kitchen miscellaneous goods handled by Tableware East. We will move from EC to stores to further improve our business performance. True Consulting will hold a seminar by inviting Mr. Takayuki Higashi, CEO of Azuma Shoten Co., Ltd., for manufacturers, trading companies, and retail companies who want to increase EC sales and profits in the future. What kind of measures are being taken by the industry's top-class e-commerce companies? At Tableware East, the number of products is over 3,000 and the number of monthly shipments is over 20,000. There is a lot to learn about how to manage an EC business to improve business performance and efficiency. For the sustainable growth of SMEs, it is very important to always learn advanced marketing measures and implement the measures that can be taken by the company / industry. Please take this opportunity to hear a shocking case. _________________________________________________________________________________________________________________________________________________________ From Toki City, Gifu Prefecture, where Mino ware is produced, we sell products that utilize Japanese manufacturing technology at a reasonable price that can only be shipped directly from the production area. A stylish table with a wide range of products that make eating fun, such as highly functional tableware that is easy to use at home, tableware that incorporates trends, classic simple and easy-to-use Western tableware, Japanese tableware with taste, and stylish Scandinavian-style tableware. It is a site that is introduced with a coordinated photo. The Tokyo Ebisu store will also open at the end of June 2021. [Company Profile] Company Name: Azuma Shoten Co., Ltd. Representative: Takayuki Azuma Headquarters Location: 2130-2 Hida, Hida-cho, Toki-shi, Gifu Store Address: 1-7-13 Ebisu, Shibuya-ku, Tokyo Tadami Building 1F * Opened on June 26, 2021 [Three points that Tableware East has succeeded] Part 1: Product development and category selection that sells from thorough market analysis Part 2: Category development and page creation that can be differentiated Part 3 : Operate at a part-time cost without increasing the number of employees. Sometimes we also introduce the system! (Overwhelming efficiency improvement) [Recommended for such companies] -Companies seeking new business models-Companies who still want to strengthen their EC business-I have failed in mail order and online many times. However, companies that want to take on the challenge again, companies that want to reorganize their business structure in after-corona, and companies that want to work on the D2C model as a new business [Introduction of only a part of what can be learned at the seminar] □ Corona period, after-corona period Current status and forecast of EC / interior market □ Market status and forecast of mail order / EC during the corona period and after corona period □ About the decision to reduce the number of “Azuma Shoten” stores and enter the mail order □ “Guest Azuma Shoten” management system / sales About □ "Guest Azuma Shoten" monthly sales up to 70 million yen and points □ "Guest Azuma Shoten" monthly sales of 70 million yen Product development points □ "Guest Azuma Shoten" sales page production system Operation □ "Guest Azuma Shoten" About the future direction of Azuma Shoten □ About the movement and measures of each EC market □ How to develop your own site □ How to develop Amazon □ Thorough competition research method □ Industry's No. 1 product What is the composition? □ Numerical values that must be seen on the mail order (sales, gross profit, sales management costs, etc.) □ Operation system and management necessary to take the No. 1 share □ Efficient method of attracting customers and operation method □ Selling gift page Points of □ Points and examples of original product development □ Efficient use of outsourcing □ Timing and cost of changing the system [Overview] ■ Schedule July 29, 2021 (Thursday) 13: 30-16: 30 ■ Venue WEB seminar Held at ZOOM ■ Schedule 13: 15-Reception starts 13: 30- The secret to achieving a monthly mail order of 70 million yen Takayuki Higashi, Representative Director of Azuma Shoten Co., Ltd. 16: 00-16: 20 What is important and what to do in future D2C / mail order True Consulting Director Shota Nishikawa 16: 20-16: 30 TRUE Summary / Next Information ■ Cost Normal 58,000 yen (excluding tax) / First trial fee per company 20,000 yen (excluding tax) / 1 company ■ Application & inquiry URL https://www.top1-consulting.com/seminarlist/seminar20210729/ ■ Email address info@true-con.com ■ Telephone 03-3260-5011 * Below, This is special information only for media personnel. 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